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barcode is an optical, machine-readable, representation of data; the data usually describes something about the object that carries the barcode. Originally barcodes systematically represented data by varying the widths and spacings of parallel lines, and may be referred to as linear or one-dimensional. In 1948 Bernard Silver, a graduate student at Drexel Institute of Technology in Philadelphia, Pennsylvania, US overheard the president of the local food chain, Food Fair, asking one of the deans to research a system to automatically read product information during checkout.Silver told his friend Norman Joseph Woodland about the request, and they started working on a variety of systems. Their first working system used ultraviolet ink, but the ink faded too easily and was expensive. Convinced that the system was workable with further development, Woodland left Drexel, moved into his fathers apartment in Florida, and continued working on the system. His next inspiration came from Morse code, and he formed his first barcode from sand on the beach. "I just extended the dots and dashes downwards and made narrow lines and wide lines out of them. Barcodes such as the UPC have become a ubiquitous element of modern civilization, as evidenced by their enthusiastic adoption by stores around the world; most items other than fresh produce from a grocery store now have UPC barcodes. This helps track items and also reduces instances of shoplifting involving price tag swapping, although shoplifters can now print their own barcodes. Orras Barcode collection is designed around the concept of togetherness "US". Its denotes a low key and sophisticated way of being together as a couple.